Babe’s And Billboards

I think it was earlier last year in the spring when I was driving towards Dallas through Denton on I-35E. I noticed a big billboard that simply said “Behold the King of Kings” with a picture of the Nativity. 

I didn’t take this Instagram…
“That’s pretty cool, but…it’s awkward because it’s sooooo not Christmas right now. Maybe this is accidental in leaving the billboard up…”, were my thoughts. I didn’t think too much about it and went on my merry way (but not merry in a holiday way, because it ’twas not the season). I mean, being up here in north Texas, it’s not uncommon to see Christian billboards. (Do you know how many pro-life ones I pass by on the way to work? Lol.)

There was another non-holiday instance of me driving through the Metroplex, and I noticed the same billboard. This time in a completely different location! And I was like, “Dang, whoever is sponsoring this billboard …they’re intense! …or forgetful-because-it’s-still-not-Christmas.” But now, I had the opportunity to look at the billboard more closely and such a closer look revealed something that I wasn’t expecting.

Babe’s?!?! Whaaaa!

I had no idea that one of my favorite restaurants had any sort of Christian affiliation with it!

And so they definitely do, according to their Visions & Values on their website.

Since I’m writing this in the Christmas season (which for Catholics, is celebrated as an entire season and not just a single day…ends January 12th this year), I really do get the opportunity to behold the King of kings! I’m celebrating His arrival! Word made flesh! God humbling Himself as a babe (not a chicken house)!

Y’all, that has so much theological richness to it that I can’t hope to even begin to talking more about it! But, I’m appreciative of the fact that Babe’s has billboards all over the place reminding me to behold the Him.

===Update 1/5/2014===

I unintentionally seemed to have posted this blog post on the weekend of the Epiphany of the Lord, where the Church celebrates the three “Wise Men” coming to see the babe to worship Him. Seeking the Child in Jerusalem, they asked King Herod where to find Him. After visiting Herod, they went on their way

and behold, the star which they had seen in the East went before them, till it came to rest over the place where the child was. When they saw the star, they rejoiced exceedingly with great joy; and going into the house they saw the child with Mary his mother, and they fell down and worshiped him. Then, opening their treasures, they offered him gifts, gold and frankincense and myrrh. (RSV-CE Matt 2: 9-11)

At this morning’s Mass, our priest highlighted that the Epiphany used to be an even greater celebration than Christmas itself! This is simply because here we have Jesus being revealed to the world…to other eyes besides Mary and Joseph. Quite a big deal! The “Wise Men” have come to behold and worship the King of kings! Upon hearing this stressed importance during the homily, I had a sort of epiphany about Epiphany.

Either way…today is the day which we celebrate beholding the babe as King as the three Orient kings did those ~2000 years ago.

While the Solemnity of the Epiphany is a once-a-year celebration, I think, going forward, these billboards that Babe’s (Chicken Dinner House) has placed around town will be good reminders for me to go to Adoration of the Blessed Sacrament–where I can really behold the King of kings truly present: body, blood, soul, and divinity.

– JD

Picture of Babe’s “Behold the King of Kings” billboard from The New MethoFesto blog
Close up picture from Humor Outcasts
“There’s Myrrh” meme from Catholic Memes
Picture of Pope Francis holding monstrance with Eucharist from Catholic Philly

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